Impulse Buys That Move: What to Sell at Vape Shops or Counters

Whether you're running a vape shop, convenience store, or a lifestyle boutique, small impulse items can add a surprising amount of extra revenue. But not every product makes sense for tight retail spaces—and customers are quick to ignore anything that looks cheap or unfamiliar.

That's why more retailers are turning to compact, recognizable products that deliver on both style and substance. Japanese car air fresheners hit that sweet spot. They’re well-designed, shelf-ready, and built for high turnover at checkout.

Why Japanese Air Fresheners Work as Impulse Buys

• Compact and easy to display on shelves or counters
• Eye-catching packaging and recognizable Japanese branding
• Under $15 price points with excellent margins
• Appeal to a wide demographic—especially car owners, anime fans, and JDM culture followers

Top Impulse Options to Try

1. Treefrog Fresh Box Mini

A smaller version of the best-selling Fresh Box gel air freshener. Still lasts up to 60 days, but in a compact size that fits smaller cars and tighter spaces. Customers love it for the value and portability.

Recommended display: Countertop near checkout or grouped with other compact accessories.

2. Treefrog Top Fresh Spray

Spray-style air freshener with a premium look and oil-based scent. Popular with customers who want a stronger or more immediate effect. Great for impulse shelves near other car or home goods.

3. Rabbico Sweet (by Diax)

Stylish, collectible, and undeniably cute—Rabbico features a rabbit-ear design with premium gel inside. These sell especially well in stores with female shoppers or lifestyle-themed merchandise.

4. Viccolor (by Diax)

Minimalist gel-style air freshener with soft scent profiles. Works great in modern retail displays where aesthetics matter. Adds a touch of class to your product lineup without requiring much shelf space.

Make the Most of Small Spaces

• Use vertical space—stack counter displays or add small racks near registers
• Rotate scents monthly to create variety and keep attention
• Bundle with other small accessories for higher average ticket value

Start Stocking Proven Impulse Products

At Import Crate Wholesale, we’ve been selling these exact products at mall kiosks, car shows, and retail counters for over 15 years. If you want items that don’t take up space but move fast, these are proven winners.

Sign up for a wholesale account to see pricing and order your first display case.